LANDALIVE AT THE DAIRY SHOW
The Bath & West Showground, Wednesday 1st October 2025.
FREE TO ATTEND - Register today!
Introducing the UK’s First Regenerative Dairy Event at the Dairy Show
Where Farmers Lead and Innovation Flows. Showcasing Regenerative Dairy, Sustainable Supply Chains & Practical Solutions in the heart of the South West
The LandAlive Theatre sits at the centre of the Dairy Show, with a dedicated Regenerative Dairy Exhibition area directly opposite. With over 6,000 attendees expected onsite, the theatre will run at full capacity (110 seats) throughout the day. Please register your interest to avoid missing out
Curated by Ark Consultancy, LandAlive at the Dairy Show will deliver a full-day programme bringing together farmers, processors, retailers, nutritionists, and thought leaders to explore the future of dairy through a regenerative lens. This ground-breaking event will provide a platform for knowledge exchange, candid discussion, and practical solutions to build a more resilient and sustainable dairy sector
You can expect a packed day of keynote talks, in-depth panels, and open conversations covering:
• Real-life farmer journeys from conventional to regenerative dairy
• Financing and de-risking the transition
• Supply chain innovation and retailer partnerships
• Dairy’s role in human and planetary health
• Artisan cheese-making with conscience
We finish the day with a pint and Pie, kindly provided by Yeo Valley. A chance to unwind, share stories, and rub shoulders with fellow regenerative dairy comrades.
Please scroll down for the agenda and speakers list
Limited sponsorship and trade stand opportunities are available, with partner and support levels plus tailored bespoke packages. Options include:
Logo placement
Trade stands
Speaking roles
Drinks sponsorship
For more details on sponsorship, email: tom@arkce.com
Speakers
Oliver Lee, Founder & Farmer, How Now Dairy
James Robinson, Dairy Farmer, Strictly Farm
Tom Chatfield, Founder, Make Hay
Leona McDonald, Sales & Marketing Director, First Milk
Joseph Gridley, CEO, Soil Association Exchange
Dr Lucy Williamson, Registered Nutritionist
Niels Corfield, Independent Farming Advisor & Trainer
Clare Hill, Co-Founder of Planton Farm, Roots to Regeneration
Tamara Giltsoff, Senior Associate, Soil Association Exchange
Ffinlo Costain, Chief Editor, 8point9
Claire Whittle, The Regenerative Vet
Tom Calver, Cheesemaker, Westcombe Dairy
Owen Kenworthy, Chef Patron, Julie’s Holland Park
Rhuaridh Buchanan, Owner, Buchanans Cheesemonger
Many more speakers to be announced soon!
In partnership with
LandAlive: Programme
At a glance:
09.00 - Welcome Coffee and registration
10.00 - Opening Remarks: The day ahead
10.05 - Ambassadors Welcome: The Lay of the Land
10.15 - Opening Keynote
10.30 - The Long Road to Regenerative: A Dairy Farmer’s Journey
11.15 - Financing the Future of Regenerative Dairy: De-Risking the Transition
12.45 - Lunch Break & Film Screening
14.00 - Dairy, Diet & Health: From Soil to Livestock to Human
14.45 - Conscientious Cheese: From Field to Cracker
16.00 - Pint, Pie & Good Company
Register you interest here today to join us at LandAlive.
9.00 Welcome Coffee and registration
10:00 Opening Remarks: The day ahead
Tom Pycraft, Founder, Ark
10:05 Ambassadors Welcome: The Lay of the Land
Local dairy farming legends shine a light on the regenerative scene in the South West. As ambassadors for Land Alive, they share their vision for the day, the future of Land Alive events, and how this platform can be a catalyst for advancing regenerative dairy farming across the region
Leona McDonald, Sales & Marketing Director, First Milk
Oliver Lee, Founder & Farmer, How Now Dairy
10.30 The Long Road to Regenerative: A Dairy Farmer’s Journey
Behind every litre of milk lies a story of land, animals, people, and choices. This panel delves into the lived reality of moving from conventional to regenerative dairy - the five-plus-year journey to rebuild soil biology, the tough seasons when yields drop, the decisions that test conviction, and the small wins that keep farmers going. We’ll tackle the big debates: what “regenerative” really means, whether it’s worth it, if carbon should be the primary measure of progress, and how farmers can be fairly rewarded for delivering environmental and social benefits. Expect an unvarnished conversation about risk, resilience, and the human side of farming change - the hopes, doubts, and determination driving a better future for dairy.
James Robinson, Dairy Farmer, Strictly Farm
Oliver Lee, Founder & Farmer, How Now Dairy
11.15 Financing the Future of Regenerative Dairy: De-Risking the Transition
Unlocking a mass-scale transition to regenerative dairy demands accessible, flexible, and innovative finance models that empower farmers to invest in soil health, biodiversity, animal welfare, and climate resilience without compromising their livelihoods. This session brings together finance leaders to share proven approaches - from flexible transition loans to supply chain funding partnerships - and explore how to de-risk farmer investment, reward verified environmental outcomes, and make regenerative dairy the standard rather than the exception.
Tamara Giltsoff, Senior Associate, Soil Association Exchange
Niels Corfield, Independent Farming Advisor & Trainer
Moderator: Ffinlo Constain, Chief Editor, 8point9
12.00 The Regenerative Dairy Value Chain: Retailers and the Supply Chain
This session will explore how retailers, processors, and supply chain partners can work collaboratively with farmers to scale regenerative dairy production. With consumer demand for sustainable products on the rise, the dairy sector faces a unique opportunity, and challenge, to align commercial viability with environmental and social outcomes. We’ll unpack the economic, logistical, and cultural shifts needed to make regenerative dairy mainstream, while ensuring that farmers are rewarded fairly for delivering better soil health, biodiversity gains, climate resilience, and animal welfare.
Leona McDonald, Sales & Marketing Director, First Milk
Joseph Gridley, CEO, Soil Association Exchange
Clare Hill, Co-Founder of Planton Farm, Roots to Regeneration
12.45 Lunch Break & Film Screening
14.00 Dairy, Diet & Health: From Soil to Livestock to Human
From the ground up, dairy links soil health, animal welfare, and human nutrition. This session explores how well-managed grazing builds fertile soils, how cows turn inedible grass and rainwater into nutrient-rich food, and why new research is reframing dairy’s role in protecting heart health and preventing disease. We’ll also uncover dairy’s hidden nutritional benefits -from anti-inflammatory Omega-3s to natural probiotics - and ask what this means for the future of food.
Dr Lucy Williamson, Registered Nutritionist
Claire Whittle, The Regenerative Vet
14.45 Conscientious Cheese: From Field to Cracker
What does a truly regenerative cheeseboard look like? This panel takes you on a journey from soil to slice, with a farmer–cheesemaker, a wholesaler–retailer, and a chef each sharing their unique perspective. We’ll explore the realities of multi-generational farming, making distinctive cheese in a crowded market, ageing, and supplying artisan cheese to both neighbourhood shops and London’s top eateries, and how chefs translate regenerative values into dishes that delight diners. Expect behind-the-scenes stories, honest reflections on the challenges and rewards of regenerative food, and a taste of what the future holds for cheese with conscience.
Tom Chatfield, Founder, Make Hay
Tom Calver, Cheesemaker, Westcombe Dairy
Owen Kenworthy, Chef Patron, Julie’s Holland Park
Rhuaridh Buchanan, Owner, Buchanans Cheesemonger
15.45 Closing Remarks
16.00 Pint, Pie & Good Company
Join us for drinks and a delicious Yeo Valley pie next door at the bar. A chance to unwind, share stories, and rub shoulders with fellow regenerative dairy comrades.
18.00 End
Register you interest here today to join us at LandAlive.
Want to speak or sponsor? Email tom@arkce.com if you have an idea you want to discuss
